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Should I Invest in Google Long Term? Here's What You Need to Know

Why Google (aka Alphabet) still dominates the tech world

Let’s be real — when people say “Google,” they usually mean Alphabet Inc., the parent company behind Google Search, YouTube, Android, Google Cloud, and a bunch of moonshot projects. But yeah, “Google” just sounds better.

So... should you invest in it long term?

Well, here's the thing: Google is still a beast. It controls over 90% of the global search engine market, owns the most-used video platform (YouTube), and its Android OS is installed on more phones than you can count. Not to mention, they’re diving deep into AI, cloud computing, and self-driving cars (hello Waymo).

But even giants can stumble. So let’s break it down.

Google's strengths as a long-term investment

Massive cash flow and financial stability

Alphabet is basically a cash-printing machine. In 2023 alone, it reported over $300 billion in revenue, and has tens of billions in cash on hand. That’s the kind of cushion that helps a company weather economic storms (or, you know, expensive lawsuits and AI arms races).

Even when ads dip (like during economic slowdowns), Google bounces back. It’s just that resilient.

YouTube and the creator economy

YouTube is more than cat videos now — it’s a massive platform for advertisers, creators, and consumers. It’s also where younger generations spend their time (and money). Monetization keeps improving, and YouTube Shorts is coming for TikTok’s throat, no joke.

If you believe the creator economy is here to stay, betting on Google makes a lot of sense.

AI and future tech bets

Alphabet’s DeepMind is one of the leading AI labs in the world. And let’s not forget Gemini, their large language model (yep, the ChatGPT competitor).

They're not just playing catch-up — they’ve been in this game for a while. And even if not every moonshot pays off (looking at you, Google Glass), some will. And it only takes one to change the game.

What are the risks of holding Google long term?

Regulation and antitrust pressure

Let’s not sugarcoat it — Google’s been under the microscope in the U.S., EU, and other regions for years. Antitrust lawsuits, privacy concerns, monopoly accusations... it’s a lot.

If governments decide to break up parts of Alphabet or force major changes, it could impact their business model. Maybe. Maybe not. Hard to say. But it’s a real risk.

Heavy reliance on ad revenue

Even though Alphabet is diversifying, a huge chunk of its money still comes from ads. Search ads, YouTube ads, display ads — it’s the core of the business.

So if something ever seriously disrupts online advertising (like a major privacy shift or platform change), the impact would be massive.

That being said… Google is already adapting with privacy-safe advertising models. So they’re not asleep at the wheel.

Innovation doesn’t always = profit

Google kills products like it's nothing — remember Google+, Stadia, or Inbox? So while they’re great at trying new stuff, not every project sticks. That doesn’t mean they’re bad at innovation — just that R&D doesn’t always translate to big dollars.

Comparing Google to other long-term tech plays

Google vs. Apple

Apple is hardware-first. Google is services-first. Both are powerful, but Google arguably has more room for explosive growth in cloud and AI.

Google vs. Amazon

Amazon Web Services (AWS) is huge, but Google Cloud is catching up fast. If you think AI will shift things heavily toward cloud computing, Google is positioning itself smartly.

Plus, unlike Amazon, Google doesn't need to deal with razor-thin retail margins.

Google vs. Microsoft

Microsoft has the edge in enterprise software and cloud. But Google is more consumer-facing and dominates search and video — two areas Microsoft hasn’t cracked. It really depends on your conviction about consumer behavior vs. B2B trends.

Final thoughts: Should you invest in Google long term?

If you're looking for:

  • A tech company with dominant market position

  • Proven cash flow and global scale

  • Exposure to AI, cloud, and digital advertising

  • And you're okay with occasional regulatory headaches…

Then yeah, Google looks like a strong long-term investment.

Just don’t expect it to 10x overnight. This is more of a steady compounder, not a moonshot. But in a volatile world? That might actually be the safer (and smarter) bet.

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Is 165 cm normal for a 15 year old?

The predicted height for a female, based on your parents heights, is 155 to 165cm. Most 15 year old girls are nearly done growing. I was too. It's a very normal height for a girl.

Is 160 cm too tall for a 12 year old?

How Tall Should a 12 Year Old Be? We can only speak to national average heights here in North America, whereby, a 12 year old girl would be between 137 cm to 162 cm tall (4-1/2 to 5-1/3 feet). A 12 year old boy should be between 137 cm to 160 cm tall (4-1/2 to 5-1/4 feet).

How tall is a average 15 year old?

Average Height to Weight for Teenage Boys - 13 to 20 Years

Male Teens: 13 - 20 Years)
14 Years112.0 lb. (50.8 kg)64.5" (163.8 cm)
15 Years123.5 lb. (56.02 kg)67.0" (170.1 cm)
16 Years134.0 lb. (60.78 kg)68.3" (173.4 cm)
17 Years142.0 lb. (64.41 kg)69.0" (175.2 cm)

How to get taller at 18?

Staying physically active is even more essential from childhood to grow and improve overall health. But taking it up even in adulthood can help you add a few inches to your height. Strength-building exercises, yoga, jumping rope, and biking all can help to increase your flexibility and grow a few inches taller.

Is 5.7 a good height for a 15 year old boy?

Generally speaking, the average height for 15 year olds girls is 62.9 inches (or 159.7 cm). On the other hand, teen boys at the age of 15 have a much higher average height, which is 67.0 inches (or 170.1 cm).

Can you grow between 16 and 18?

Most girls stop growing taller by age 14 or 15. However, after their early teenage growth spurt, boys continue gaining height at a gradual pace until around 18. Note that some kids will stop growing earlier and others may keep growing a year or two more.

Can you grow 1 cm after 17?

Even with a healthy diet, most people's height won't increase after age 18 to 20. The graph below shows the rate of growth from birth to age 20. As you can see, the growth lines fall to zero between ages 18 and 20 ( 7 , 8 ). The reason why your height stops increasing is your bones, specifically your growth plates.