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The Truth About Why Your Story Views Are So Low in 2023 (And How to Fix It)

Here’s what no one tells you: Your story views didn’t just drop randomly—Instagram and TikTok made sure of it.

If you’ve been watching your story views tank in 2023, you’re not alone. This isn’t just a “bad week” or “algorithm luck.” It’s a direct result of platform-wide changes, new engagement priorities, and your own content strategy (or lack thereof).

So, why are your story views so low? Let’s break down the real reasons—and more importantly, how to fix them.

1. Instagram and TikTok Are Throttling Story Reach (Here’s Why)

This is the biggest misconception: People assume their engagement drop is their fault—bad content, wrong time of posting, etc. But the reality? Instagram and TikTok are deliberately pushing your stories to fewer people.

Why? Because Stories Don’t Make Them Money

Meta and TikTok prioritize content that keeps users on their platforms longer. Right now, that’s:
Reels (Instagram) and Short-Form Videos (TikTok) – More ad space, higher engagement.
Live content and interactive features – Encourages real-time user activity.
Carousel posts and memes – Longer time spent per post.

Stories? They disappear in 24 hours, can’t hold ads for long, and don’t encourage deep engagement. If you’re not using engagement tricks (polls, stickers, Q&As), your story is just another forgettable swipe.

How to Fix It:

Use stickers, polls, and interactive features—Instagram has openly admitted they boost stories that increase engagement.
Post at strategic times—right before your audience is most active (not necessarily when you are).
Repurpose a trending Reel or post into a story to piggyback off recent engagement.

2. The Fake Story Views Glitch Got Fixed (Goodbye, Bot Engagement)

If your story views suddenly plummeted, here’s something most influencers won’t admit: Your past numbers were inflated.

In 2022, Instagram had a major bot problem. Spam accounts, fake engagement tools, and engagement pods artificially boosted views on stories. You might have thought you were hitting 1,000+ views, but a chunk of those were bots.

In 2023, Instagram’s AI updates cracked down on fake accounts. The result? Your real, organic audience is now visible—and it’s probably smaller than you thought.

How to Fix It:

Focus on authentic engagement, not vanity metrics.
If you’ve been using sketchy growth tools, stop—Instagram is penalizing accounts linked to bots.
Analyze who’s still watching. If your core audience is still engaged, your content is fine—you just lost ghost views.

3. You’re Posting Too Much (or Too Little) Without Strategy

Most people assume more stories = more views. Wrong.

Posting too many stories in one go? Instagram hides the later ones in the sequence.
Not posting consistently? The algorithm deprioritizes your stories.

The golden rule? Stay visible, but not overwhelming.

How to Fix It:

Post 3–5 engaging stories per day instead of 15+ random ones.
Spread them out—one in the morning, one at noon, one at night (not 5 back-to-back).
Use suspense—Tease something in one story, reveal it in the next, making people stick around.

4. Your First Story Sucks (So No One Watches the Rest)

If your first story is boring, the algorithm assumes no one cares about the rest.

The first few seconds matter more than ever. If people don’t engage immediately, Instagram buries your story in the depths of their feed.

How to Fix It:

Start with a hook. A question, bold text, something unusual.
Avoid text-heavy slides as your first story. People skip long reads.
Use video over images. Instagram pushes video stories more than static ones.

5. You’re Ignoring Close Friends & DMs—Which Control Your Reach

Here’s the algorithm hack most people don’t use: Instagram shows your stories first to people who engage with you the most.

If you have DM conversations with someone, they’re far more likely to see your stories.
If someone reacts to your stories frequently, they’ll keep seeing them.

But if your engagement is low, Instagram assumes you’re not worth pushing to more people.

How to Fix It:

Actively DM and reply to people’s stories.
Use the Close Friends feature—Instagram prioritizes these connections.
Encourage replies by asking open-ended questions in stories.

6. You’re Not Using the Right Hashtags & Location Tags

Yes, hashtags still impact story reach—especially on Instagram. But most people either:

Use irrelevant or spammy hashtags (which get shadowbanned).
Don’t use location tags (which can boost views by 20–30% in some cases).

How to Fix It:

Always tag your location (especially if it’s a trending city or event).
Use niche hashtags that fit your content (not just #instagood or #love).
Test different placements—some people hide hashtags behind stickers.

Final Verdict: How to Get More Story Views in 2023

The old strategies don’t work anymore. Here’s what actually gets results now:

Engagement-first approach—Polls, Q&As, interactive stickers.
Hook your audience from the first second—Don’t start weak.
Use Close Friends & DMs strategically—Your engagement circle controls your reach.
Quality over quantity—3–5 well-placed stories beat 15+ random ones.
Leverage Reels & trending content—Your recent engagement affects your story priority.

Your story views aren’t dropping because people don’t care—it’s because Instagram and TikTok have changed the rules. Adapt, or watch your views keep sinking.

How much height should a boy have to look attractive?

Well, fellas, worry no more, because a new study has revealed 5ft 8in is the ideal height for a man. Dating app Badoo has revealed the most right-swiped heights based on their users aged 18 to 30.

Is 172 cm good for a man?

Yes it is. Average height of male in India is 166.3 cm (i.e. 5 ft 5.5 inches) while for female it is 152.6 cm (i.e. 5 ft) approximately. So, as far as your question is concerned, aforesaid height is above average in both cases.

Is 165 cm normal for a 15 year old?

The predicted height for a female, based on your parents heights, is 155 to 165cm. Most 15 year old girls are nearly done growing. I was too. It's a very normal height for a girl.

Is 160 cm too tall for a 12 year old?

How Tall Should a 12 Year Old Be? We can only speak to national average heights here in North America, whereby, a 12 year old girl would be between 137 cm to 162 cm tall (4-1/2 to 5-1/3 feet). A 12 year old boy should be between 137 cm to 160 cm tall (4-1/2 to 5-1/4 feet).

How tall is a average 15 year old?

Average Height to Weight for Teenage Boys - 13 to 20 Years

Male Teens: 13 - 20 Years)
14 Years112.0 lb. (50.8 kg)64.5" (163.8 cm)
15 Years123.5 lb. (56.02 kg)67.0" (170.1 cm)
16 Years134.0 lb. (60.78 kg)68.3" (173.4 cm)
17 Years142.0 lb. (64.41 kg)69.0" (175.2 cm)

How to get taller at 18?

Staying physically active is even more essential from childhood to grow and improve overall health. But taking it up even in adulthood can help you add a few inches to your height. Strength-building exercises, yoga, jumping rope, and biking all can help to increase your flexibility and grow a few inches taller.

Is 5.7 a good height for a 15 year old boy?

Generally speaking, the average height for 15 year olds girls is 62.9 inches (or 159.7 cm). On the other hand, teen boys at the age of 15 have a much higher average height, which is 67.0 inches (or 170.1 cm).

Can you grow between 16 and 18?

Most girls stop growing taller by age 14 or 15. However, after their early teenage growth spurt, boys continue gaining height at a gradual pace until around 18. Note that some kids will stop growing earlier and others may keep growing a year or two more.

Can you grow 1 cm after 17?

Even with a healthy diet, most people's height won't increase after age 18 to 20. The graph below shows the rate of growth from birth to age 20. As you can see, the growth lines fall to zero between ages 18 and 20 ( 7 , 8 ). The reason why your height stops increasing is your bones, specifically your growth plates.